Alicia Hall

    Your clients are already using AI—are you ready to coach at the next level? Don’t miss this June 25 session on how AI is reshaping job search strategy, employer expectations, and the future of career coaching. This session is included in your member benefits – save your seat now. Inside, you’ll also find […]

  This week, we’re spotlighting the Strategies to Sound Like a Leader Master Series starting June 23rd – a powerful way to strengthen your voice, presence, and professional impact. You’ll also find timely resources, upcoming live sessions, and a few smart reads we think are worth your attention.     Don’t miss these live sessions […]

    Don’t let summer slip by without taking advantage of these high-impact live learning opportunities. Build momentum now with Build Your Business LIVE Cohort and the Strategies to Sound Like a Leader Master Series – two powerful programs designs to sharpen your skills, strengthen your brand, and keep you moving forward.     Catch […]

As usual – I was on the phone with one of my dearest friends. She works for a well known not-for-profit organization and one of her responsibilities is hiring.  “Why is it so hard to hire someone?” This was a rhetorical question. “It’s TikTok. TikTok has made people stupid.”  I laughed because she meant it […]

I am a bit fuzzy about the most important project I ever worked in my previous career—except it shapes the way I run my business. I remember the project directly affected national security, was classified above Top Secret, and would be read by people whose names I saw regularly on the front page of the […]

The federal government workforce experienced an unprecedented shake-up in 2025, with mass layoffs under the Voluntary Early Retirement Authority (VERA), Deferred Resignation Offer, and other options. Moreover, the application process was transformed from a long, résumé-and-questions application to a short, industry-style two-page résumé and skills-based hiring process.  USA Today reported in December 2025 that more […]

Put five résumé writers in a room, and I’ll show you five different versions of the truth. Put five résumé writers and a decision-maker in a room, and I’ll show you one version of the truth. Five plus one equals one. That’s résumé writer math.   In a world where denominators are neither low nor […]

I wince any time I see an online career services influencer declare definitively that their way to frame an interview answer is THE way. Our clients are not homogeneous, their target industries are all different, and everyone has a unique voice and learning style. Our job is to match our clients with the right tool.  […]

The April 2026 job market report tells a more nuanced story than many headlines suggest. Yes, hiring continues. The labor market has not collapsed. Unemployment remains relatively low, and industries like healthcare, transportation, and social assistance are still growing steadily. But underneath those numbers is a shift many career coaches and résumé writers are already […]

In the AI-driven world of job coaching, we key in on resumes, LinkedIn profiles / digital footprints, AI integration, networking, interviewing, and take-action strategies.  We refine bullet points, optimize keywords, and help job seekers develop their stories and personal brand.  All good stuff.  But there is one powerful, often invisible force that quietly undermines all […]