The process of writing a resume can seem pretty clear cut – until you look at it from the customer’s perspective.
Learn about customer experience and how the value of building an emotional connection and providing
positive experiences can build your brand and grow your bottom line.
Know your customer (s)
Learn how to build customer profiles and build experiences that meet their needs.
Customer Experience Mapping
Understand and identify your customer journey. When does it start? When does it end? What happens along the
way? Would you earn a five-star review from start to finish?
Identify your value
With an understanding of your unique value and that of other service providers, ensure you are differentiating
in a way that drives value for your customer.
Customer Experience Design
Learn how to design customer experiences tailored to your customers and create value in the moments that
matter the most.
Marjorie Kavanagh Bio
Marjorie Kavanagh is passionate about helping people manage and grow their careers with confidence!
As Founder and President of Panoramic Resumes, LLC, a career management consulting firm in New Jersey,
Marjorie is fiercely competitive for her clients. She has helped hundreds of clients find their next big gig,
from college grads to Fortune 500 CEOs.
Marjorie differentiates herself as a resume writer and career coach with a focus on client engagement,
collaboration and full access with built-in coaching to help her clients rediscover their value and articulate
it with confidence to the world.
Earlier, as VP of Human Resources with a New Jersey Commercial Bank, and with the belief that everyone
has value, Marjorie pioneered innovative transition programs to help employees land new internal and
Marjorie is President of a BNI Chapter (Business Network International), in Wall, NJ. She is Certified as a
Professional Resume Writer and was named a “Top LinkedIn ProFinder Resume Writer. Marjorie earned a
bachelor’s degree in business administration from Fairleigh Dickinson University in New Jersey.
Her two guilty pleasures? Nutella and Netflix!